report | Jun 21, 2012

Apple Announcements Dominate the Blogosphere

The news made at Apple’s Worldwide Developers Conference in San Francisco last week ricocheted through the internet’s many tech blogs. And on YouTube, a mixture of President Obama and the catchy pop tune “Call Me Maybe” was the most viewed news-related video for the second week in a row.

report | Jun 14, 2012

How a Pop Tune Became the Hottest Social Media Meme

The hit song “Call Me Maybe” entered the news realm last week as a video of President Obama seemingly singing the tune went viral. The video also inspired numerous imitators, displaying the power of the online “meme.”

report | Jun 7, 2012

Smartphone Speculation Soars on Social Media

Bloggers and Twitter users love guessing about new high-tech devices and last week, they were busy discussing what the new iPhone would look like and whether Facebook would jump into the smartphone business. On YouTube, many users saw video of a gruesome crime.

report | May 31, 2012

The Blogosphere Worries about Government Propaganda

The House passage of the Smith–Mundt Modernization Act led both liberal and conservative bloggers to voice strong concerns that it would pave the way for government influence on domestic public opinion. But they disagreed over who was to blame.

report | May 24, 2012

Pop Culture is King in Social Media

The naming of new celebrity judges for a popular reality show generated major attention in both the blogosphere and Twitterverse last week. And for the second week in a row, events related to the 2012 Mexican presidential election registered as the top news video on YouTube. 

report | May 17, 2012

In Social Media, Support for Same-sex Marriage

During a week when North Carolina voters rejected same-sex marriage and President Obama endorsed it, the controversial issue inspired a passionate debate on blogs and Twitter. And in both social media platforms, those in favor of allowing gay couples to wed dominated those who were opposed.

report | May 10, 2012

Bloggers Discuss Barack Obama’s Dating Life

An article that focused largely on the president’s relationships with some old girlfriends inspired bloggers to weigh in on both Obama and the article last week. On YouTube, protests in Malaysia calling for fair elections dominated the week’s most popular news videos.

report | May 3, 2012

Bloggers Debate the Treatment of Arab Women

A controversial column arguing that women are “hated” in the Arab world triggered an impassioned conversation in the blogosphere last week that included both warm praise and strident criticism. Another top subject on blogs included a tribute to a classic sports car.

report | Apr 26, 2012

Bloggers Speculate on Google Innovations

The impending release of Google Drive and looming changes at Google+ triggered a lively online discussion last week as bloggers generally seemed to welcome these new developments. On Twitter, it was another big week for pop stars while a tragic car accident in Japan registered as the most viewed news video.

report | Apr 19, 2012

Instagram, Facebook and Media Controversies Lead on Social Media

The sale of the photo networking site Instagram to Facebook for $1 billion gained attention on both blogs and Twitter last week as users were startled by the large price tag. Also, three separate media controversies kept the aftermath of the Trayvon Martin case in the news six weeks after the incident occurred.

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