Established Communities | Emerging Communities | |
---|---|---|
Hispanics Mostly English | 19 | 17 |
Hispanics Mostly Spanish | 45 | 42 |
Asians Mostly English | 50 | 73 |
Asians Mostly Asian | 21 | 5 |
The radio preferences of Asians and Hispanics vary depending on the kind of community they call home. Asian-language radio listenership may be down in emerging areas due to lack of outlets.