Media companies focus on marketing their publishing platforms to others
Ad Age
Mark Thompson at SXSW: Why The New York Times bought HelloSociety
Ad Age
The New York Times begins testing ad blocking approaches
Ad Age
Publishers have to pay up to track their audiences on distributed platforms
Advertising Age
Hearst and Condé Nast joint venture seeks more publishers to join
Ad Age
Newsweek is dropping its paywall
Advertising Age
The IAB is ‘concerned’ about the FTC’s new native advertising rules, but publishers play it cool
AdAge
Q&A: The Huffington Post’s Founding Editor gets ready to move on
Advertising Age
The New York Times is developing new lifestyle verticals, including a movies-and-TV product
Advertising Age
Fusion gets a tryout on Snapchat Discover
Advertising Age
