Year Desktop digital advertising Mobile digital advertising
2011 30,382,520,000 1,616,270,000
2012 31,971,450,000 4,858,800,000
2013 32,359,000,000 10,667,350,000
2014 30,540,460,000 19,147,890,000
2015 27,943,330,000 31,404,030,000
2016 25,829,250,000 46,115,060,000
2017 31,847,960,000 56,549,490,000
2018 37,484,720,000 71,158,300,000