A Closer Look at Plunging Circulation
The new numbers released this week were bad enough for a newspaper industry that lost nearly 3% of its circulation in the last year. But when you factor in subscriber discounts, the economic picture gets worse. And the industry’s efforts to compensate for decreasing circulation with increasing online readership may not stand up to scrutiny.
Not Much Good News in the New Circulation Numbers
The new numbers for the newspaper industry are out, and they show another disheartening drop of nearly 3% in total average daily circulation. But the picture may be more complicated than the first impression. Not all papers are hurting, and many companies have trimmed questionable circulation. The industry also is boasting that, when online readers are included, overall readership is growing.
Papers Hope to Sell Print + Online Readers to Advertisers
Sandwiched between a declining print industry and an online universe still building economic momentum, newspaper companies are looking at combined Internet and newsprint readership as a new way of measuring audience. A big unanswered question is whether advertisers will agree that this is a more accurate way to count their potential customers.
Can “Newspaper Next” Help Revive Print Media?
Earlier this year, a research team led by a Harvard professor unveiled a strategy to help reverse the revenue and circulation ills of the newspaper industry and encourage it to reinvent itself. Some publications have reported early success in adopting the plan that asks readers: “What do you hire a newspaper to do for you?”
America’s alternative weeklies may have once conjured up coverage of sex, drugs, and rock n’ roll. But as the papers themselves reach middle age, survey numbers show their readers have aged with them—getting married and having kids—which poses a serious challenge: younger upstart publications could steal their readers and advertisers.
Alternative Weeklies in Transistion
In the eighth of our roundtable discussions on the future of the news media, representatives of the alternative newsweekly industry survey the changes facing these once comfortably niched papers.
Challenges to the Newspaper Industry
In the third of our roundtables on the future of the news media, industry experts analyze the health of the newspaper business and offer their ideas on what it can and should do to survive.
The Tribune Co. Controversy
Members of the Chandler family are pushing the Tribune Company to sell off some of its media assets. Tribune is pushing back. PEJ looks at the dispute.
The city’s two dailies have been sold to a group of local businessmen for $562 million. PEJ offers a look at the deal’s history, players and impact.
Last Call at the ASNE Saloon
Text of a speech Carroll, the former editor of the Los Angeles Times, gave at the 2006 ASNE Convention in Seattle, Washington, on April 26, 2006.