PublicationsMay 22, 2014

The EU Elections on Twitter

An analysis of the Twitter conversation on the eve of the European Union elections suggest that those social media users are divided on the value of the EU and not particularly excited about the candidates for the European Commission presidency.

State of the MediaMarch 26, 2014

Key Indicators in Media & News

PublicationsMarch 26, 2014

Developments in the Hispanic Media Market

At 53 million in 2012, Hispanics are a fast growing segment of the U.S. population, accounting for half of the nation’s growth between 2000 and 2012. And media companies’ interest in reaching that audience has boomed along with the Hispanic population.

PublicationsMarch 13, 2014

Social, Search and Direct

Direct visitors to 26 top news sites—those who type in the news outlet’s URL or have the address bookmarked—are far more engaged with that news than users who arrive from Facebook or a search engine, according to a new analysis of online traffic data.