Papers Hope to Sell Print + Online Readers to Advertisers
Sandwiched between a declining print industry and an online universe still building economic momentum, newspaper companies are looking at combined Internet and newsprint readership as a new way of measuring audience. A big unanswered question is whether advertisers will agree that this is a more accurate way to count their potential customers.
Can “Newspaper Next” Help Revive Print Media?
Earlier this year, a research team led by a Harvard professor unveiled a strategy to help reverse the revenue and circulation ills of the newspaper industry and encourage it to reinvent itself. Some publications have reported early success in adopting the plan that asks readers: “What do you hire a newspaper to do for you?”
Extra! Extra! J-School Grads Finding Jobs!
Despite all the problems plaguing the newspaper industry, a new survey reveals that 2005 was the best year since 1999 for college grads with a print journalism degree to land jobs in their field. Thanks to the economic health of local papers and the old media’s transition to cyberspace, a degree in journalism is still a pretty good ticket to a first paycheck.
A New Day at the Newsweeklies?
Faced with declining circulation and softening ad pages the big newsweeklies are shaking things up. Both Time and Newsweek recently appointed new editors, and the former is changing its publication day and possibly pruning circulation. Are they in the midst of a mere tweaking, or is it the beginning of a major reinvention?
The Tribune Co. Controversy
Members of the Chandler family are pushing the Tribune Company to sell off some of its media assets. Tribune is pushing back. PEJ looks at the dispute.
The city’s two dailies have been sold to a group of local businessmen for $562 million. PEJ offers a look at the deal’s history, players and impact.
The Knight Ridder Sale and the Outlook for Newspapers
The enduring cynicism over the Knight Ridder sale has a hollow sound. The events set in motion by the McClatchy Company’s purchase can spark a chain reaction (so to speak) that would bring something close to the new economic model journalists have been wishing for.
Does Ownership Matter in Local Television News?
The study examines the tendencies of different local television news ownership structures.
Quality and the Bottom Line
Initial PEJ research into the relationship between quality and profits indicates that good journalism is good business.
New Federal Rules for Media Ownership
How aware is the American public of the debate currently taking place about changing the rules over media ownership in the United States?