The Media, Religion and the 2012 Campaign for President
Religion played a minor role in coverage of the 2012 campaign, even though the race pitted the first major Mormon nominee against an incumbent whose faith has been a source of controversy. A new report from PEJ and the Pew Forum on Religion & Public Life examines role of faith in 15 months of campaign coverage.
The Final Days of the Media Campaign 2012
Obama enjoyed a surge of positive news coverage the last week of the campaign—one of his best weeks in months—in the wake of new polls and Superstorm Sandy. How did Mitt Romney fare? Was the tone of the conversation different on social media than in the mainstream press? A new report offers answers.
Winning the Media Campaign 2012
Barack Obama and Mitt Romney have both received more negative than positive coverage from the news media in the eight weeks since the conventions, but Obama has had an edge overall, a new PEJ study finds. The report also examines how the candidates fared in different media outlets, the tone of the conversation on social media and offers comparisons to 2008 campaign coverage.
Internet Gains Most as Campaign News Source but Cable TV Still Leads
As the presidential election enters the last lap, where are people going to learn about the campaign and the candidates? A new PEJ survey finds an increasingly diverse ecosystem for political news.
How Social and Traditional Media Differ in Treatment of the Conventions and Beyond
During what may prove a key period in the race for president, the candidates received very different treatment on Twitter, Facebook and blogs than in the mainstream media, a new PEJ study finds. The candidates each enjoyed a bounce in mainstream media treatment during their conventions. By contrast, social media showed little change, and the discourse was highly negative.
The Master Character Narratives in Campaign 2012
On the eve of the conventions, the portrayal in the news media of the character and records of the two presidential contenders in 2012 has been as negative as any campaign in recent times, and neither candidate has enjoyed any advantage over the other.
How the Media Covered the 2012 Primary Campaign
As the 2012 presidential race shifts from the GOP primary battle to the general election matchup between Mitt Romney and Barack Obama, a new PEJ study reveals what the public has been told about the two candidates by the media. It also finds that Mitt Romney emerged as the winner of the media primary weeks before Rick Santorum dropped out.
The Media Campaign
Explore the tone and volume of news coverage and Twitter conversations about each presidential candidate in the Campaign 2012 in the Media interactive.