Dec. 11, 2012

The Demographics of Mobile News

Younger Americans demonstrate much stronger news habits in the mobile realm than on other news platforms, according to a new study by PEJ in collaboration with The Economist Group. Another finding, with potentially significant implications for the news industry, reveals that younger users are more responsive than other age groups to advertisements in the mobile news space. What other demographics affect mobile news habits?

Oct. 25, 2011

The Tablet Revolution

Key findings from a survey report on tablet news consumption by the Project for Excellence in collaboration with the Economist Group.

Oct. 25, 2011

The Tablet Revolution

The most detailed study to date probes who tablet users are, how they get news and how willing they are to pay for it. See the report, infographic or slideshow.