Future of Mobile News
The percent of Americans with mobile access to the internet has jumped dramatically in the last year—a trend that has major implications for the news industry. A new survey of news use on mobile devices by PEJ in collaboration with The Economist Group examines how tablets and smartphones have changed news consumption habits and what that might mean for the future of news.
The State of the News Media 2012: An Annual Report on American Journalism
New research released in this report finds that mobile devices are adding to people’s news consumption, strengthening the lure of traditional news brands and providing a boost to long-form journalism. Eight in ten who get news on smartphones or tablets, for instance, get news on conventional computers as well. People are taking advantage, in other words, of having easier access to news throughout the day – in their pocket, on their desks and in their laps.
Digital Advertising and News
With digital ad revenue projected to overtake all other platforms by 2016, it is the key to the financial future of news. Are news organizations transitioning their legacy advertisers to online platforms? A PEJ report analyzing more than 5,000 ads from 22 news outlets offers answers.