March 13, 2006

Top Online News Sites (Nielsen)

2005 Monthly Average 2006 Monthly Average
Yahoo! News 24.1 28.4
MSNBC 23.4 25.6
CNN 22 24.3
AOL News 16.2 16.8
Gannett 11.8 12.9
NY Times 11 12.4
IBS 11.4 12.2
Tribune 9.9 11.3
USA Today 9.4 10
ABC News 8.1 9.8
Google News 7.8 9.4

Different web analysts see the top news sites differently. Nielsen had Yahoo! rising from second to first in 2005, with MSNBC a close second. Beginning with Sept. 2004 data, Nielsen//NetRatings–to increase accuracy–has improved its NetView home panel sample weighting methodology by updating projections for key segments of the Internet universe. Caution should be used with trending data.