April 29, 2003

Size of Corporate Owner and Localism

Natl. Story, Explanation of Local Impact Story Affecting Main Viewing Area Story Affecting Local Subgroup* Natl./Intl. Story, No Local Impact Feature, No Local Impact
Top 10 Groups 6% 33% 25% 15% 21%
Groups 11-25 4% 35% 26% 14% 21%
Midsize Groups 4% 39% 27% 9% 21%
Small Groups 4% 39% 24% 12% 21%

Local TV news stations owned by ownership groups of different sizes had similar levels of localism in their newscasts in PEJ’s five year study of local TV news.