March 13, 2007

Morning News Viewership, All Networks

Viewers (in Millions)
1993 13.6
1994 12.8
1995 12.8
1996 13.3
1997 13.4
1998 12.3
1999 13.1
2000 14.5
2001 13.8
2002 13.8
2003 14.6
2004 14.6
2005 14.1
2006 13.6

In contrast with steady decline in the viewership in the evenings, the audience for morning network news has seen some increases in recent years.