March 13, 2006

Change in Ad Dollars and Pages, Select Magazines

Ad Dollars Ad Pages
Time -8.1 -12.2
Newsweek -6 -11
Atlantic 0.3 -12.6
Jet 7.1 8.9
New Yorker 7.2 -3
U.S. News 9.2 -0.6
National Journal 9.5 2.5
Economist 11.3 -1.9
The Week 62.5 8.6

The year 2005 was an uneven one for magazines. While some, such as the Atlantic, Newsweek and Time suffered, a new player in the competition, The Week, saw substantial growth.