March 12, 2007

Cable News vs. Network News Viewership

Cable Day Time Cable Prime Time Network Morning News Network Evening News
1997 0.52 0.906 13.378 34.725
1998 0.765 1.377 12.304 32.086
1999 0.563 1.003 13.147 31.97
2000 1.963 3.44 14.463 31.922
2001 2.294 3.226 13.774 32.862
2002 1.556 2.733 13.84 30.141
2003 1.426 2.426 14.612 29.292
2004 2.017 3.524 14.6 28.8
2005 1.594 2.669 14.1 27
2006 1.546 2.638 13.6 26.1

Far more people watch the three network evening newscasts than prime time cable news shows— roughly ten times more. But as cable news is always on, polls show more people say they “regularly” get news from cable.