March 12, 2007

Cable News Prime Time Median Audience Growth

CNN Fox News MSNBC
1999 -27 131 23
2000 7 17 19
2001 113 21
2002 22 73 4
2003 -6 18 -19
2004 -2 10 19
2005 -11 9 -2
2006 -2 -14 7

The big era of growth for cable news for all three of the main channels appeared to be over by 2005. For the year 2006, MSNBC surprised the industry by emerging as the only one of the three to seeing ratings growth in its median audience (however modest.)