Local TV News Project 2000

Local TV News Project 2000

Time of Peril for TV News

• Overview
• Campaign 2000
• Audience Retention
• Enterprise Reporting
• Topic Range and Story Length
• What Is Quality?
• Magic Formula
• The Future of Local TV News
• Let's Go to the Video Tape
• Who's Best in 2000?
• Brought to You by... Sponsor Interference
• Bucking the Trend: Lessons for Thriving in a Declining Market
• At 6 A.M. It's Morning Lite
• News in Prime Time
• Who Did the Study
• What Is a "Good" Newscast?
• Methodology

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