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New Media Index: Our Weekly Content Analysis

This section contains the complete archive of all the PEJ New Media Indexes. They are published below in chronological order, but our archive is also searchable. Use the key word search on the left to find reports about specific news events.

  • PEJ New Media Index, March 8-12, 2010: Internet Access Ignites the Blogosphere

    Last week the dominant subject among bloggers was a global poll that illustrated strong sentiment for treating cyberspace as a kind of universal public utility. On Twitter, technology was once again the focus. And a senior citizen disc jockey was the week’s YouTube favorite.
  • PEJ New Media Index, March 1-5, 2010: Gay Rights Tops the Bloggers’ News Agenda

    For the second time in a month, the issue of gay rights drew intense interest from the blogosphere. The Chilean earthquake finished a close second while news about Google was the lead topic on Twitter. And on YouTube, four of the five top videos were about an animal trainer drowned by a killer whale at SeaWorld in Orlando.
  • PEJ New Media Index, February 22-26, 2010: On Blogs, Hot Dogs Become the Health Care Debate

    Bloggers weren’t very interested in the politics of the big Washington bi-partisan health care summit last week. But they engaged in a spirited debate over a health care warning issued by some pediatricians. On Twitter, several different Web-focused subjects gained the most attention. And Tiger Woods’ media mea culpa drew more than half a million views on YouTube.
  • PEJ New Media Index, February 15-19, 2010: “Climate-gate” Re-ignites the Blogosphere Debate

    Following an interview with one of the leading scientists in the so-called “Climate-gate” controversy, bloggers engaged in a passionate exchange over the merits of climate change science. On Twitter, an airline’s treatment of an overweight celebrity was the top story. And on YouTube, the tragic death of an Olympic luger was a leading driver of traffic.
  • PEJ New Media Index, February 8-12, 2010: Charging for Content Elicits Strong Objections among Bloggers

    Free versus pay? When it comes to music, bloggers last week strongly championed free. On Twitter, strong views over privacy issues surfaced when Google released its new social networking feature, Google Buzz. And a conversation between Jon Stewart and Bill O’Reilly attracted over a million views on YouTube.
  • PEJ New Media Index, February 1-5, 2010: Social Media Tackles Controversial Issues

    An anti-abortion ad run during the Super Bowl and opposition to gay rights were the most popular subjects on social media last week. On YouTube, Apple’s iPad dominated all five of the most-viewed news videos.
  • PEJ New Media Index, January 25-29, 2010: State of the iPad Outpaces State of the Union

    Anticipation and reaction to Apple’s new iPad was the hottest topic on Twitter last week. Blogs, though, were more caught up with a British program made up entirely of footage shot by chimpanzees. In both arenas, the President’s State of the Union Address drew little reflection.
  • PEJ New Media Index, January 18-22, 2010: Twitter and YouTube Continue to Focus on Haiti while Blogs Move On

    The recovery efforts following the tragic earthquake in Haiti continued to be the main subject of interest in parts of social media last week—particularly on Twitter and YouTube. Blogs also discussed details of the quake’s aftermath, but the blogosphere paid more attention to other topics, including warnings from European countries about security risks involved with Microsoft’s Internet Explorer.
  • PEJ New Media Index, January 11-15, 2010: Social Media Aid the Haiti Relief Effort

    Social media responded strongly to the tragic earthquake that shattered Haiti last week. Beyond conveying information and first-hand accounts, Twitter became central in the effort to raise funds through text-messaging to help relief organizations. On YouTube, surveillance videos gained widespread attention.
  • PEJ New Media Index, January 4-8, 2010: Social Media Leads with Sex and Love

    A story about a British sex study was the No. 1 news topic in the blogosphere last week while news of an elitist dating site led on Twitter. On YouTube, a Brazilian news anchor got himself into trouble for making insulting comments he thought were private.