How the Presidential Candidates Use the Web and Social Media
On the eve of the conventions, Barack Obama holds a distinct advantage over Mitt Romney in the way his campaign is using digital technology to communicate directly with voters. The Obama campaign is posting almost four times as much content and is active on nearly twice as many platforms, according to a new study analyzing the content and volume of candidate communications on their websites and social media channels.
For Communication Grads, a Modest Job Recovery
What’s the job market like for 2011 mass communication and journalism graduates? According to a new survey from the University of Georgia, there was an uptick in the percentage of bachelor degree recipients who found jobs and, for the first time in years, a small increase in their salaries. But the overall picture is far from rosy.
On Twitter, Mixed Reviews for Opening Night at the Olympics
The July 27 opening night extravaganza from the London Olympics produced a big response on Twitter. But social media users offered a wide array of opinions—ranging from kudos to pans to confusion about what they were seeing. NBC, the U.S. broadcaster of the games, didn’t escape criticism either.
As the Ratings War Intensifies, What Sets Morning News Apart?
The recent hiring of Today show anchor Savannah Guthrie highlights the intense competition for viewers in the morning news world. PEJ looks at how those network morning shows differ from their evening counterparts when it comes to the news agenda.
On Twitter, Verdict on Paterno Unchanged by Freeh Report, NCAA
The conversation on Twitter about the Penn State scandal has shifted focus over the last month from the man convicted of sexual abuse to the school and then to the NCAA. But one constant in the conversation has not budged—views of Joe Paterno.
YouTube & News
News is becoming a major part of what Americans watch on YouTube. In the last 15 months, a third of the most searched terms on the video sharing site were news related. A new study by the Project for Excellence in Journalism explores the character of news on YouTube.
Social Media Passionate and Divided over Court’s Health Care Ruling
Users of Twitter, Facebook and blogs weighed in heavily on the Supreme Court Health Care ruling last week. PEJ examines the sentiment on each of the three social media platforms, how that sentiment shifted in the days that followed the ruling and the degree to which users delved into implications for the presidential contenders.
News Corp Split, Buffett’s Bet Top Year of Big Media Ownership Changes
Reports that News Corp is spinning off the publishing division cap a year of major changes in news industry ownership. It was the busiest time for newspaper sales since 2007 and witnessed the single largest local TV acquisition in four years. Visit PEJ’s interactive database, to explore financial statistics on more than 4,000 radio and TV stations, newspapers and news websites.
Apple Announcements Dominate the Blogosphere
The news made at Apple’s Worldwide Developers Conference in San Francisco last week ricocheted through the internet’s many tech blogs. And on YouTube, a mixture of President Obama and the catchy pop tune “Call Me Maybe” was the most viewed news-related video for the second week in a row.
What Americans Learned From the Media About the Health Care Debate
PEJ examines how the health care debate was presented in the press, which party won the messaging war and how the bill has largely disappeared from view.