PublicationsOctober 27, 2004

Who Was Covered on Network News

As in print, most of the stories on network TV about the presidential debates in 2004 were about both candidates, not focused on one or the other.

PublicationsOctober 27, 2004

Tone of Network Coverage of Kerry and Bush

On network television, the tone of the debate coverage in 2004 was even more positive for John Kerry than in the media overall. Nearly six in ten stories were positive about Kerry, compared with less than two in ten for Bush. 

PublicationsOctober 27, 2004

How Network News Framed the Campaign

On network news, how the debates might impact the horse race overwhelmed any other theme coming out of the event.

PublicationsOctober 27, 2004

Who Network News Stories Impacted

Roughly eight out of ten news stories about the presidential candidates during the primaries in 2000 focused on things that affected politicians rather than citizens.

PublicationsOctober 27, 2004

How the Blogs Framed The Campaign

Bloggers, like traditional media, focused heavily on the impact of the debates on the horse race, but they were also much more likely to discuss policy and candidate fitness.

PublicationsSeptember 12, 2004

The End of “Network News”

What happened this summer, and particularly last week, is likely to be recalled as the end of the era of network news. At the very least, mark this as the moment when the networks abdicated their authority with the American public.

PublicationsJuly 12, 2004

Appearance of Character Themes and Rebuttals

For both Sen. Kerry and President Bush, rebuttals of the dominant themes of the campaign were not frequent. The charge of Kerry being liberal received the most rebuttals.

PublicationsJuly 12, 2004

Character and the Campaign

If presidential campaigns are about character and control of message, neither candidate has had much success so far, a new PEJ study finds.

PublicationsJuly 12, 2004

Sources for Character Theme Statements

The dominant source for what the press was writing about the candidates in the spring of 2004 was the campaigns themselves, including the rival campaigns’ attack operations.

PublicationsJuly 12, 2004

Positive and Negative Themes by Candidate

The press coverage leading up to the conventions in 2004 tended to focus on Bush, both positive and negative character themes. There was little about comparatively little about John Kerry and most of it tended to be negative.