May 23, 2005

The Gender Gap

Commercial Network Evening News

Traditional commercial broadcast television news did a good deal more than cable in finding women sources. The three commercial evening newscasts—on ABC, CBS, and NBC—were nearly 50% more likely than cable to have female sources, but still only about half as inclusive as newspapers. Just over a quarter (27%) of evening news stories cited a female source, versus 63% that cited a male. This was more than cable stories overall (19%) and also more than the cable newscast programs such as “Brit Hume” or “Aaron Brown” that most closely resemble network nightly newscasts (the cable evening newscasts also cited women just 19% of the time).