October 22, 2002

Why Has TV Stopped Covering Politics?

Final Topline and Methodology

Audience Interest By Question

  How interested are you in news reports on the following topics?

    Very Interested

Somewhat Interested

Not Too Interested Not At All Interested Don't Know/ Refused
1 Issues and activities in local government and politics

    34 46 8 11 1
2 Issues and activities in state government and politics

    29 48 11 10 2
3 Issues and activities in national government and politics

    36 43 9 11 1
4 What can be done to improve the performance of local schools

    62 30 4 3 1
5 What can be done to reduce health care costs

    63 28 4 4 1
6 What can be done to ensure that public places are safe from terrorism

    66 28 2 3 1
7 What government can do to improve the performance of local schools

    59 26 9 5 1
8 What government can do to reduce health care costs

    64 25 6 4 1
9 What government can do to ensure that public places are safe from terrorism

    67 25 4 3 2
10 What ideas political candidates have to improve the performance of local schools

    55 32 6 7 0
11 What ideas political candidates have to reduce health care costs

    53 36 6 4 1
12 What ideas political candidates have to ensure that public places are safe from terrorism     60 31 5 3 1

Methodology

Results for the survey are based on telephone interviews conducted under the direction of Princeton Survey Research Associates among a nationwide sample of 1,005 adults, 18 years of age or older, during the period May 6-16, 2002. Based on the total sample, one can say with 95% confidence that the error attributable to sampling and other random effects is plus or minus 3.5 percentage points. For items on Form A (questions 1-3; N=249), Form B (questions 4-6; N=256), Form C (questions 7-9; N=258) or Form D (questions 10-12; N=239) the sampling error is plus or minus 7 percentage points.